Personnel
Graeme Berglund
Founder and Creative Director
Graeme Berglund is one of the founding members that started The Cheaper Show in 2001. Graeme oversees the creative direction of The Cheaper Show and works collaboratively with The Cheaper Crew from the live event design to the curation. He is a local artist represented by the Douglas Udell Gallery in Western Canada. He has shown internationally with White Walls Gallery in San Francisco and the Toronto International Art Fair. He performs in the music project Illiterature and is a published writer. As a contributing illustrator to the Georgia Straight as well as various art magazines and international publications and with a body of work that encompasses sculpture, animation and design Graeme is an active member of the arts community in Vancouver. Graeme is a member of Lifetime Collective. He is the Arts Editor for The LAb Magazine. Graeme Berglund, Jesse Savath and Natalie Tersigni host a monthly dinner sponsored by Nuba called Thieves that promotes the connectivity of creative individuals in Vancouver. Along with Abbas Akhavan and Jeff Lee Petry, Graeme founded The Cartelera Talent House in Jan 2007 which houses 14 multi-disciplined artists in Mount Pleasant.
Steve Rio
Executive Director | Director of IT & Web Strategy
Steve Rio is a musician and designer from Vancouver, BC. He began his design career developing magazine advertising campaigns & branding for SMBs, and transitioned in to web design and strategy in 2000.
In 2009, Steve founded #BRITEWEB, specializing in web strategy, social media consulting & education, and Wordpress website development & design. BriteWeb helps organizations realize the full potential of the web, empowering them with knowledge, guidance and training. He and his small team work closely with his clients developing plans, RFPs, execution strategies, designing websites, facilitating development cycles, and web marketing campaigns.
Karen Brown
Producer
Karen Brown recently returned to her hometown of Vancouver. After 12 years of living abroad she cannot think of a better place to be. Karen had been producing television commercials and music videos in the UK and Australia. Her commercial clients overseas included Rimmel with Kate Moss, Lux with Sarah Jessica Parker, Ford, Guinness, Mercedes, Carlsberg, British Telecom, and Jim Beam. She has worked on music videos for Robbie Williams, Texas, Sting, Craig David, David Gray, Geri Haliwell and Amy Winehouse. Karen’s work has taken her to Ireland, Spain, France, South Africa, India, America and Brazil. Since returning to Vancouver, Karen has continued to work in the advertising industry, producing TV commercials. This is Karen’s first year as a member of the Cheaper Show team. She is contemplating getting a tattoo once it’s done.
Zoe Peled
Associate Producer
Zoe Peled is a Vancouver-born artist, currently working out of the Cartelera Talent House. Holding a BFA in Photography from Emily Carr University, Zoe was one of four graduates to open Plank, an artist-run gallery and studio space on the DTES. She writes for the Whitehot Magazine of Contemporary Art, the Antennae Journal of Nature in Visual Culture (London, England), and several local arts publications. In addition to freelance writing, photography, and curatorial work, Zoe has contributed to numerous arts events in Vancouver such as The Cheaper Show, Have In Mind, and the Trick 17 Stop Motion Film Festival. In Spring 2009, she is starting The Assembly, an event and production company. Zoe sits on the board of SAINTS (Senior Animals In Need Today Society), which contributes to her unremitting project: investigating and deconstructing human/animal relationships through visual arts and critical theory.
http://whitehotmagazine.com/contributors/zoe-peled/278
Lisa Giroday
Lead Curator
Lisa Giroday lives and works in Vancouver BC developing projects for arts, environment and social culture. Giroday is the sole proprietor and curator of the LES Gallery, a Downtown Eastside gallery that for six years has exhibited diverse mediums by local, national and international artists. The LES Gallery sees Giroday curating nine shows per year while managing an Emily Carr co-op program for art students. Giroday also recently published a catalogue book called “Bilocation” that commented on a series of shows at the LES Gallery where one international artist was paired with one local artist of the same medium. In addition, Giroday works as a lecturer and product developer, contributes to the local online magazine Zero 1, sets up Community Gardens and participates in projects aimed at creating a more sustainable planet.
Jessica Delorme
Assistant Curator
Jessica Delorme is a Vancouver based artist, with a combined education in both art production and curation. 2010 marks her premier involvement in the Cheaper Show as Assistant Curator. After a steady two years of concentrated art making, showing, and contributing, she diversifies her efforts in this organizational role. Jessica’s motivation within this position is ambitions and straightforward: to promote international enthusiasm over emerging and established artists. This will be achieved through assembling diverse quality works into context that is both relevant and fresh.
http://jessicadelorme.carbonmade.com/
Zoe Pawlak
Community Relations
Zoe Pawlak is an artist working in Vancouver, B.C. Zoe studied painting at Concordia and NSCAD and currently paints full time at her Parker Street studio. Zoe studied the figure for 7 years while the last 2 years have been spent painting emotive landscapes derived from memories. Since the completion on her BFA in 2005, Zoe has had a successful commercial career as well as exhibited in more political solo and group shows in Vancouver.
Zoe Pawlak currently specializes in commissioned paintings. She works with clients and designers to create work that is ambitious, site specific and meaningful. Her heart is for mobilizing projects, encouraging artists, informing collectors and making connections between the market and the various ways people are accessing and buying paintings and creative culture at large.
Zoe has worked on projects in the USA, Mexico and all over Canada. Her last project with San Fransisco designer Chloe Warner was shot for Martha Stewart Living. Her complete works can be seen at www.zoepawlak.com
Lindsay Elliott
Social Media Manager
Lindsay Elliott is an avid photographer and staple of the East Vancouver nightlife. Over the last three years, her website, lindsaysdiet.com, has taken her from the skids of Vancouver to the beaches of Miami. She’s made contacts in Austin pubs and at hotel-room parties in Los Angeles. Coupled with an active online presence, her site has given her personal insight into online trends and marketing. She is immersed in the social media environment. Daylight hours find Lindsay managing contracts and finance for five publicly traded energy companies. Six years in this position with the previous four orchestrating operations at a local courier company have given Lindsay the professional skills to match her social savvy. She manages and develops the social media content for The Cheaper Show.
Jesse Savath
Video Production Manager
Jesse Savath has been working behind the camera for several years. Whether it be as a film maker or photographer, his admiration for composition has been perpetually evident. Savath’s career in videography debuted while documenting a band over several years, totaling 800 hours while touring the world five times over. Upon his return to Vancouver, Savath formed a partnership with several talented individuals in the city, a union that would eventually become SALAZAR, a motion picture collective. Primary projects included music videos and short narratives, but SALAZAR has since branched out into commercial ventures, been viewed across the world, and worked with MTV, Muchmusic, Knowledge Network and the most significant blogs on the internet. Maintaining his love for photography, Savath just completed a large-scale photography adventure throughout the USA last year, continues to have shows, and is commited to both ventures.
Adam Fryatt
Environment Designer
The early years of Adam Fryatt’s design career were multi-faceted, as Fryatt held numerous industry positions and apprenticed with local craftsmen. Desiring to gain more extensive knowledge about architecture, Fryatt began working for a contemporary home contractor, serving as project manager and orchestrating customer projects for Vancouver architects Battersby, Howat and Lamoureux. Fryatt joined The Cheaper Show No. 8 as principal designer and construction manager. Currently, he is a student in the Environmental Design program at the University of British Columbia, approaching design, architecture, landscaping and public programming from a unique point of view. Following his 2010 graduation, Fryatt plans to focus his attention on projects such as The Cheaper Show, utilizing his knowledge of both construction, design technology, and an extensive network of Vancouver builders, designers, and artists.
Danny Vermette
Live Event Manager
Known for his unusual approach to window installations, Danny uses the medium as a way to combine visual display along side conceptual art. By adding life size characters, his displays usually tell a story as well as getting the marketing point across.
2010 will bring Danny’s first solo exhibit, diving into the realm of fine art.
Danny has been a contributing artist in the Cheaper for the last 4 shows. He stepped into a more involved roll in the show after the birth of Cartelera in 2008, where he still resides as one of the founding members and looks forward to stepping up into the role of Live Event Manager this year.
http://dannyvermette.blogspot.com/
Cherry Vega
Official Photographer
Cherry Vega is a portrait and documentary photographer, mixed media artist and cartoonist based in Vancouver, BC. Her passion lies in the fleeting moments that lend themselves to being forgotten; known for her ability to focus on the smallest details while not forgetting the larger picture she has been described as spilling light into her photos. With influences from high budget editorial photography and art films to raw street photography her style is cinematic, realistic and tender and her subjects are diverse.
Originally from England, she travelled the globe searching for inspiration. She has been a professional photographer for 8 years; the last year alone has seen her involved with a large-scale live art show, an exhibition in Los Angeles and documenting various conventions across north America.
Cherry thinks there is nothing more important than community support for all forms of artistic expression. She believes there is an innate ability and appreciation for creativity inside of everyone regardless of background.